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Saturday, 20 October 2012

Assignment #5

2 Still Ads 

#1 Ad:

 FIFA Soccer 13 *A video game*. That man on the artwork is Lionel Messi.
- Light: The artwork includes the use of light. The light is artificial. 
- Sound: The artwork doesn't include the sound.
- Time: The artwork doesn't reveal itself over a period of time. 
-Point of view: The angle is on the eye-level. 
-Framing: The artwork doesn't have a frame.
-Performance: The act of creating is part of the artwork because Lionel Messi is a well-known soccer player. They pick him on the cover of FIFA Soccer 13. That is a good choice! Also, you could see a classic ball design on the background. That's creative! 
-Narrative: The artwork has a sentence. "It's coming". It means this video game will release. 
-Editing: Of course, it is edited! Lionel Messi's skin looks like animated. Also, his skin is too bright. You see EA Sports logo on the artwork. EA Sports trademarked it. 

#2 Ad:


The Walking Dead *TV show*. That man on the artwork is Rick Grimes (Andrew Lincoln). 
-Light: The artwork includes the use of light. The light looks like natural from the Sun. It's really artificial.
-Sound: The artwork doesn't include the sound. 
-Time: The artwork doesn't reveal itself over a period of time. 
-Point of view: The angle is on the eye-level. 
-Framing: The artwork doesn't have a frame.
-Performance: The act of creating is part of the artwork because Rick looks like ready to kill the zombies. Rick stands on the damaged bus because he is trying to avoid to got bit from the zombies. That's creative! 
-Narrative: The artwork has a sentence. "Fight the Dead. Fear the Living". It means the zombies is dead but living. 
-Editing: Yes, it is edited. 

2 video ads 

#1 Ad:
Nike: Write the Future (Soccer) HD *Click on it*
-Light: The artwork includes the use of light. The lights comes from the floodlights and the cameras flashing. So, it means most of the lights in the video are artificial. 
-Sound: The artwork includes the sound. The fans cheering and screaming. Grunts and groans from the players. Yelling from the reporters. Fireworks booming. The background music through the video. 
-Time: The artwork does reveal itself over a period of time. A timer on the scoreboard. 
-Point of view: It's a video ad.So, a lot of angles through the video.
-Framing: The artwork doesn't have a frame. 
-Performance: The act of creating is part of the artwork because all the players are best players in the world. They put a humorous or amazing scene on every player. I really like it! It is one of best commercials in my lifetime! 
-Narrative: At the end of the artwork. It says "Write the Future". It means once you do something, it will impact your future. Either negative or positive. 
-Editing: Yes, it is edited. 


#2 Ad:
 Apple: iPhone 5 *Click on it*
-Light: The artwork includes the use light. The light is artificial.  
 -Sound: The artwork includes sound. The background music through the commercial. Someone is narrating through the commercial. 
-Time: The time shows how the iPhone 5 works. 
-Point of view: Shooting on above. The camera is facing to down. 
-Framing: The artwork doesn't have a frame.
-Performance: The act of creating is not part of the artwork. It just shows how the iPhone 5 works. That's all. It is boring and dull. 
-Narrative: Someone is narrating through the commercial. 
-Editing: I believe that commercial didn't edit. 

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